Privacy Policy

This Privacy Policy explains what information LendSquawk, LLC dba Hey Prescott collects when you use heyprescott.com or any of our products, what we do with it, and the choices you have. We wrote it to be readable — if anything is unclear, write to privacy@heyprescott.com and a real person will respond.

Profile and account info power the matching engine — we run your eligibility flags against thousands of programs to surface the ones you qualify for. Usage data helps us improve features (e.g. which steps borrowers drop on). We do not sell your data to advertising or marketing audiences. We do not use it to build lookalike audiences for paid acquisition.

When you tap “Connect me” on a program or accept a pro match, we share the relevant subset of your wizard answers and saved programs with the loan officer or realtor you've chosen. They see what you'd otherwise have to repeat on a phone call. They do not see your full profile, and they cannot export it.

We use a small number of essential cookies to keep you signed in and to remember your preferences. Optional analytics and marketing cookies stay off until you opt in, except the demo usage cookie described below, which is needed to count demo visits. See the cookie preferences page for the full vendor list and to change your choices.

Demo usage records. When someone opens a Hey Prescott demo link, we record on our own servers which demo pages are viewed, for how long, how far the guided tour got, a count of some actions (downloads, saved programs, opening Ask Prescott, never what was asked), the type of device, and an approximate location (city, region and country) worked out when the page is requested. We use a first-party cookie that identifies the browser on that one demo, not the person. We do not store the IP address. When a demo is first opened, or opened by someone new, a short alert naming the organization and the visitor's approximate location and device is sent to our team's workspace tool (Slack). These records are deleted 90 days after the demo link ends, or at once if the organization the demo was made for asks us to stop.

Links and presentations we send. When someone opens a link we sent them, or one of our presentations, we record on our own servers when it was opened, which slides or pages were viewed and for how long, whether the PDF was downloaded, the type of device and browser, and the network address the request came from. We use a first-party cookie that identifies the browser, not the person. If you give your email to open a presentation, we connect that email to the same browser so our team can follow up. Short alerts about these visits are sent to our team's workspace tool (Slack). Nothing here is sent to an analytics or advertising company. These records are kept for twelve months, or deleted sooner if you ask at privacy@heyprescott.com.

Wherever you live, you can ask us what data we hold on you, correct anything that's wrong, export it, or delete it. Use the privacy rights center for self-serve data download and account deletion, or email privacy@heyprescott.com. We'll respond within 45 days, usually faster. California residents have additional rights under the CCPA / CPRA and EU/UK residents have additional rights under GDPR — we honor all of these globally.

We keep account data while your account is active. After it's closed, we delete your profile and usage data within 90 days. Anonymized aggregate metrics may be retained longer.

Hey Prescott is not designed for or directed at children under 16. We don't knowingly collect personal information from anyone under 16. If you are a parent or guardian and believe your child has provided us personal information, please email and we'll delete it.

We'll update this page when our practices change. Material changes will be announced by email and — even if you don't open it — surfaced inside the app as a banner. Each version is timestamped at the top of this page.